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NEW Special offer The Secret Sauce: Creating brands that are impossible to ignore! By Rogue Studio
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$100 $65
The Secret Sauce: Creating brands that are impossible to ignore!
English English, Spanish, French (+3) [Machine translation]
1 Hour 12 Mins Course

The Secret Sauce: Creating brands that are impossible to ignore!

Special offer $100 $65

For today’s brands, showing up isn’t enough to stand out. With millions of brands competing for our attention, we need to differentiate ourselves, and adapt to our ever-changing culture in order to stay relevant and be remarkable.

In this course, we will demystify the fundamentals of branding, strategy, and creative direction. These will be the key ingredients in your secret recipe, making your brand impossible to ignore. In three delicious lessons, we will scorch the myths around “what is a brand”, explore the connections between emotion, culture, and aesthetics... And emulsify it digitally to create bolder designs & products with intentionality.

The subtitles are automatically generated, so the quality of the captions may vary.
Course Table of contents
What will you learn?

4 sections • 12 lectures • 1 hour 12 mins

  • Branding 101
    2 lectures 10:10 Mins
    • What is a brand?
      05:52 Mins
    • A Short history of branding
      04:18 Mins
  • Strategy
    5 lectures 36:58 Mins
    • Competition Analysis
      10:25 Mins
    • Targeting the right audience
      05:27 Mins
    • Values / emotions / Connecting to culture
      10:33 Mins
    • Tone of Voice / storytelling
      07:50 Mins
    • Case study
      02:43 Mins
  • Creative Direction: Think Digital
    4 lectures 24:16 Mins
    • Differentiate or die
      08:54 Mins
    • Web / Social / touchpoints
      04:51 Mins
    • Motion/ animation
      05:55 Mins
    • Case study
      04:36 Mins
  • Creative Direction Prompt, practice your skills
    1 lectures 01:30 Mins
    • Creative Direction Prompt, practice your skills
      01:30 Mins
Rogue Studio
Work Work Work 
Work Work Work 

Working with Rouge Studio surpassed our expectations in every single way. Their team of designers was able to perfectly culturally position our niche brand inside an industry and country they knew relatively little about. Rogue was abreast of current and future-facing trends and able to use dexterity and a deep understanding of consumer behaviour to tailor these trends to our industry and brand values.
Zan Comerford
Zan Comerford Founder of Litework Marketing / CoFounder of ZaZa
Course details

The Secret Sauce: Creating brands that are impossible to ignore!

The Secret Sauce: Creating brands that are impossible to ignore!

By Rogue Studio

$65 35% off $100

This offer ends:

  • English
  • English, Spanish, French, Japanese, Italian, Portuguese (Machine translation)
  • Beginner, Intermediate & Advanced
  • Access on mobile and Desktop
  • Full time access
  • Certificate of completion
About the Speaker
Learn from the best
  • Rogue Studio

    Rogue Studio

    Digital Design Studio

    @studio_rogue

    Rogue Studio is a digital design studio working with ambitious companies crafting tailor-made brands & digital experiences.

    rogue.studio

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