The Secret Sauce: Creating brands that are impossible to ignore!

  • Language: English
  • Certificate: of completion
  • Subtitles: English, Spanish, French, Japanese, Italian, Portuguese (Machine translation)
  • Duration: 1 Hour 12 Mins
Now
65$
/$100

For today’s brands, showing up isn’t enough to stand out. With millions of brands competing for our attention, we need to differentiate ourselves, and adapt to our ever-changing culture in order to stay relevant and be remarkable.

Category Course format Language Duration Level
Identity Design, Art Direction Online English with Subt. 1 Hour 12 Mins Beginner, Intermediate & Advanced

In this course, we will demystify the fundamentals of branding, strategy, and creative direction. These will be the key ingredients in your secret recipe, making your brand impossible to ignore. In three delicious lessons, we will scorch the myths around “what is a brand”, explore the connections between emotion, culture, and aesthetics... And emulsify it digitally to create bolder designs & products with intentionality.

Discover more about
this course

Modules

What you will learn
in this course.

  • Lessons
  • Lesson 1
    Branding 101
    • What is a brand?
    • A Short history of branding
  • Lesson 2
    Strategy
    • Competition Analysis
    • Targeting the right audience
    • Values / emotions / Connecting to culture
    • Tone of Voice / storytelling
    • Case study
  • Lesson 3
    Creative Direction: Think Digital
    • Differentiate or die
    • Web / Social / touchpoints
    • Motion/ animation
    • Case study
  • Lesson 4
    Creative Direction Prompt, practice your skills
    • Creative Direction Prompt, practice your skills

Meet the teacher

Rogue Studio

Digital Design Studio

Rogue Studio is a digital design studio working with ambitious companies crafting tailor-made brands & digital experiences.

Now
65$
/$100

Course Content

For today’s brands, showing up isn’t enough to stand out. With millions of brands competing for our attention, we need to differentiate ourselves, and adapt to our ever-changing culture in order to stay relevant and be remarkable.

Features

  • English
  • English, Spanish, French, Japanese, Italian, Portuguese (Machine translation)
  • Beginner, Intermediate & Advanced
  • Access on mobile and Desktop
  • Full time access
  • Certificate of completion

If you have any questions about this course, please contact us

Start the course and upskill your professional toolkit.
Start the course and grow up to the moon
Start the course and grow up to the moon

Related courses

Find more courses
like this one.

Currently we have more courses for you View All Courses