Nowadays, many companies consider themselves “mission-driven” yet important decisions remain rooted in the bottom line.
As a result, this can mean that meaningful but intangible improvements are passed up. In this product case study, Vicki will walk you through her design process in detail, blending insights and behavioral science. More than that, she will shine a light on a trend in our industry, and leave you with an actionable idea for how to align your work to your mission and intuition to do good.
The subtitles are automatically generated, so the quality of the captions may vary.-
Introduction and problem space1/6
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Introduction and problem space6:56 Mins
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Explorations together2/6
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Explorations together4:52 Mins
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Learning a behavioral science design approach3/6
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Learning a behavioral science design approach6:18 Mins
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Interpreting the results4/6
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Interpreting the results5:49 Mins
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Taking a step back5/6
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Taking a step back6:23 Mins
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Redefining success6/6
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Redefining success5:23 Mins
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Finding Umami: Align your work to your mission and intuition to do good
By Vicki Tan
This offer ends:
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English
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English, Spanish, French (Machine translation)
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Access on mobile and Desktop
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Full time access
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Certificate of completion
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Vicki Tan
Principal Designer at SpotifyVicki is an Associate Principal Designer for Spotify designing the podcast experience. Previously, she was at Headspace, Lyft, and Google. She holds a degree in Behavioral Psychology from the University of California, San Diego.
