Linda Eliasen Head of Design at Help Scout, former illustrator at adult swim, MailChimp and Dropbox discusses building brands, the complexity of emotions related to design and tech, and the challenge of distilling complicated techy stuff down to a thing that ordinary people can cherish and understand.
In the world of tech, and this digital environment we're in, things move so fast, but that's just the nature of it. In my experience to give a brand some life that feels genuine and real, you have to give things more time than you're comfortable with.
Subscribe now - watch the hottest digital design talks and interviews from Awwwards, on our official YouTube Channel.
Next stop: get your ticket for - Awwwards Conference Amsterdam February 13-15th and San Francisco May 8-10 2019, Talks, Workshops, Meetups and Parties for digital creatives to learn key tools, current trends and emerging web technologies from leading agencies whilst making connections within the international design community.