THE ROGER by

North Kingdom

Site of the Day - May 15, 2023

THE ROGER

North Kingdom

Elements

See the highlights
of this website.

ELEMENT

Virtual showroom sneaker brand

video

Virtual showroom sneaker brand

from Navigation

Typography

•••

Technologies & Tools

Description

A virtual showroom and storytelling platform for THE ROGER, the tennis-inspired sneaker brand from ON & Roger Federer.

Inside look

Discover more
details of this SOTD.

ELEMENT

Mobile

Mobile

from Mobile thumbnail
ELEMENT

Desktop

Desktop

from Desktop thumbnail

SOTD / SCORE → 7.47^{/ 10}

Evaluation System

Design40%

Usability30%

Creativity20%

Content10%

7.58 / 10

7.01 / 10

7.91 / 10

7.52 / 10

Votes

Design

Usability

Creativity

Content

Overall

Clément Dumas from France

Self-Employed Designer, Strategist & Entrepreneur

7

7

8

7

7.20
Artemii Lebedev from United States

Art Director & Founder of Lemma.Studio

7

7

7

7

7.00
Aleksandr Yaremenko from Ukraine

Design Lead

8

6

8

7

7.30
Félix Péault from France

Freelance Art Director and Digital Designer

8

6

8

7

7.30
Marina Golubeva from Russia

8

6

8

7

7.30

•••
Ivan Mavrytiuk from Ukraine

UX/UI designer and team lead

7

5

7

7

6.40
Max Niblock from Netherlands

Digital Design Director

8

7

8

7

7.60
Paula Šobat from Croatia

digital designer

7

7

8

8

7.30
Anna Kruchinina from Ukraine

UI/UX designer

8

7

8

8

7.70
Kosmas Apatangelos from Greece

Head of design at Kommigraphics

10

10

10

10

10.00
Angello Torres from Peru

designer

7

7

7

7

7.00
Lucas Nikitczuk from Argentina

Director at NK Studio

8

9

8

7

8.20
Irene Butenko from United States

UI/UX Designer and Webflow Developer

7

7

8

8

7.30
Dmytro Troshchylo from Ukraine

8

7

8

9

7.80
Marija Vitasovic from Sweden

designer

8

8

9

8

8.20
Stefan Vitasovic from Sweden

Senior Creative Developer at 14islands

7

7

8

8

7.30
Nao Sato from Japan

CEO at Warp Japan

7

8

8

7

7.50
Anastasiia Horodetska from Ukraine

Digital Designer at Leo Burnett

8

7

7

7

7.40
Awwwards Users - Pro and Chief

awwwards.com

8.3

8.2

8.5

8.3

8.32

Design

Usability

Creativity

Content

Overall

DEV AWARD → 8.14^{/ 10}

Evaluation System

Semantics / SEO

Animations / Transitions

Accessibility

WPO

Responsive Design

Markup / Meta-data

8.00 / 10

8.40 / 10

8.00 / 10

8.40 / 10

8.00 / 10

Votes

Semantics

Animations

Accessibility

WPO

Responsive Design

Markup

Overall

Etienne Pharabot from France

Creative Developper

8

8

8

8

8

8

8.00
Mykhailo Hudzevatyi from Ukraine

Front-end developer & UI/UX Designer

10

9

9

9

8

9

9.00
Paul Bouisset from Germany

Creative Developer

7

9

7

9

9

8

8.25
Balerein from Spain

Web Designer and developer

7

8

8

8

7

7

7.45
Kyle Adams from Netherlands

51North, Technical Lead

8

8

8

8

8

8

8.00