by Blue Hive Brazil from Brazil with 7.04
  • 0.00
    Design
  • 0.00
    Usability
  • 0.00
    Creativity
  • 0.00
    Content
Site of the Day January 16, 2015
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Ford creates a web platform to answer the public's questions about the brand, its products and technology. Ford Answers was launched during Brazil's auto show and focused on creating a very transparent relationship with its audience. The website featured a live sphere that grew and evolved with each question sent and the answers were shared in video, audio or text format. Highly ranked Ford staff and specialists from all fields were responsible for answering the questions and Ford was able to reply to 100% of the questions sent in.

VOTING
Evaluation System - Read more
  • Marcus Stenbeck
    Marcus Stenbeck from Spain
    Technical Director @Binalogue
    • Design
    • Usability
    • Creativity
    • Content
    • jury
      Jury User
    7.10
  • James Noble
    James Noble from Australia
    Founder and UX Director at Carter Digital
    • Design
    • Usability
    • Creativity
    • Content
    • jury
      Jury User
    6.80
  • Gonzalo Perez
    Gonzalo Perez from Spain
    Creative Director at RUYA International
    • Design
    • Usability
    • Creativity
    • Content
    • jury
      Jury User
    6.90
  • Rolf Jensen
    Rolf Jensen from U.S.A.
    Art Director and Co-founder of Good Morning
    • Design
    • Usability
    • Creativity
    • Content
    • jury
      Jury User
    6.80
  • Matija Vujovic
    Matija Vujovic from Czech Republic
    Creative Director at Kitchen Prague
    • Design
    • Usability
    • Creativity
    • Content
    • jury
      Jury User
    7.20
  • Henry Daubrez
    Henry Daubrez from Belgium
    Co-owner and Creative director at dogstudio
    • Design
    • Usability
    • Creativity
    • Content
    • jury
      Jury User
    7.00
  • JB Grasset
    JB Grasset from France
    Co-founder of Ultranoir
    • Design
    • Usability
    • Creativity
    • Content
    • jury
      Jury User
    6.90
  • Awwwards Users
    Awwwards Users - Pro and Chief
    • Design
    • Usability
    • Creativity
    • Content
    • jury
      Jury User
    7.27
CREDITS
Team behind the project
  • bluehive
    bluehive from Brazil
    • SOTD 01
      Site of the Day
    • H.M 02
      Honorable Mention
    • chief
      Chief User
    Follow bluehive!
  • Slikland
    Slikland from Brazil
    • SOTD 03
      Site of the Day
    • H.M 06
      Honorable Mention
    • chief
      Chief User
    Follow Slikland!

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