Nominees / Coors Altitude from Canada

Coors Altitude

March 23

by Tendril Design + Animation (Canada)

We were invited by Rethink, (a Canadian independent creative agency) to collaborate on concept and creation of an 'interactive, branded music video' using a remix of Young Empires 'So Cruel' for the launch of Molson Coors' newest beer, Coors Altitude. The interactive video was the keystone of the launch campaign, which also included people wearing goat-heads roaming the streets of Toronto and hijacking Tinder profiles.
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Team behind the project
  • Ronaldo Jardim from United States
    • H.M 02
      Honorable Mention
    • Tribe

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