Agents Army

Nominee - Aug 25, 2016

Lawton Moule Cleaning, one of London's leading property services companies, approached Underscore to deliver a full service rebrand that would help them stand out of the crowd and get in front of London's leading letting agents. The name 'Agent's Army' was chosen to reflect the agent-first approach of the business, while a supporting brand story of 'because many hands make light work' brought their energetic, personable and solution-driven ethos to the fore. A bold and playful visual identity was then created through a suite of illustrations, again highlighting their personable approach while also giving Agent's Army something incredibly eye-catching and memorable to build brand visibility with.

Votes (15/37)

Design
Usability
Creativity
Content
Overall
  • Underscore
    Underscore from United Kingdom
    underscore.co.uk
    9
    9
    9
    9
    9.00
  • hex-code
    hex-code from Ukraine
    5
    5
    5
    5
    5.00
  • HEP Digital
    HEP Digital from France
    hep-digital.fr
    7
    6
    6
    7
    6.50
  • Finesse Design Atelier
    Finesse Design Atelier from France
    finesseatelier.com
    7
    7
    7
    7
    7.00
  • ICREA design studio
    ICREA design studio from Russia
    icrea.ru
    6
    6
    6
    6
    6.00
    •••