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Interview: Creative Director at Red Collar, Denis Lomov on Growing Talent and Designing for Emotion.

Article by Awwwards in Interviews -

Denis is a Co-founder and Creative Director of Red Collar, a digital agency in Voronezh, Russia. After his talk at Awwwards New York, he sat down with us to discuss designing for emotion, his preferred front-end technologies, and working on accessibility.

Emotions are the future, people want to enjoy the process not just the result, designers someday decided that people only wanted to get the result. We like to have dinner in a great atmosphere so I think with digital products it's the same, we need to make this atmosphere for the users.

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