Breaking Development Orlando 2013


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Speaker Lineup for Breaking Development Orlando 2013

Dion Almaer

Dion Almaer is a technologist who loves to code and build. He and his long time partner-in-crime Ben Galbraith recently brought their team to Walmart to power the mobile engineering efforts. He enjoys sharing his passion for software production across various communities, including a new property called

Dion has been writing Web applications since it took over from Gopher. He has been fortunate enough to speak around the world, has published many articles, a book, and of course covers life the universe and everything on his blog at

He has been called a human aggregator, and you can see that in full force if you follow him on Twitter @dalmaer.

Talk Topic: Web vs. Apps

Stefan Baumgartner

Stefan Baumgartner started in web-development in the late nineties, and has since been working as freelancer and in several companies. In 2011 he joined the forces of Austrian-based internet agency Netural, where he leads the frontend development team. They focus on creating rich multimedia web applications and recently brought mobile browser games for Austrian clients to smartphones and tablets.

Loving the web since he came first in touch with it, he sees his passion as a full time job and loves rambling and chatting about it on Twitter.

Talk Topic: Mobile Browser Games - Great Expectations

Andrew Betts

Andrew is a PHP and JavaScript developer and director of the Financial Times' Labs division, which works on experimental web technologies and produces products such as the FT web app. Prior to FT Labs, Andrew founded the web consulting firm Assanka, which spent 8 years working on innovative web projects for clients including News International, The Economist Group and the FT, before being acquired by the FT in January 2012.

Talk Topic: Offline rules: Bleeding edge web standards at the Financial Times

Rod Farmer

Rod is Director of User Experience at Visual Jazz Isobar. Prior to joining Visual Jazz, Rod was co-founder and Director (Research & Strategy) of Mobile Experience.

He has over 15 years of experience helping large organisations and start-ups turn great ideas into reality. Blending his background in engineering, sociology and human-centred design, Rod is passionate about creating meaningful and socially relevant solutions. Having previously held general management roles in User Experience, and Strategy, Rod has consulted to many of Australia's leading organisations on mobile research, strategy and design. His work in mobility has won numerous national innovation, product and service design awards.

Rod is a startup mentor and international speaker on mobile user experience and design strategy, and recently joined the Australian National Design Council as a recognised leader in Mobile, Product and Service Design. He holds a PhD in Human-Computer Interaction and Masters in Sociology, but don't hold that against him.

You can continue the conversation with Rod on twitter: @rodfarmer.

Talk Topic: Context, multi-device and the future of TV in the browser

Ben Galbraith

Ben Galbraith, together with his long-time friend Dion Almaer, forms one-half of the dynamic "Ben and Dion" duo that founded, headed Developer Tools at Mozilla, ran Developer Relations at Palm and is now running mobile architecture and engineering at after being acquired along with their start-up team in early 2011. Ben's been writing code since he was six and starting businesses since he was ten; he's written books, given hundreds of award-winning presentations world-wide, produced a few technical conferences, sold three companies, and has held CEO, CIO, CTO, and Software Architect positions in the medical, publishing, media, consumer electronics, advertising, software and internet industries. He lives in Palo Alto with his wife and six children.

Talk Topic: Web vs. Apps

Jason Grigsby

Jason Grigsby was one of the project leads on the Obama iPhone Application and helped design the user inferface for the Wall Street Journal's Blackberry application. He founded and organizes Mobile Portland, a local mobile group.

Jason is a co-founder of Cloud Four, a small start-up focused on mobile and web development. He blogs at and provides a frequent updates about mobile as @grigs on Twitter.

Talk Topic: Mobile First Responsive Design

Aaron Gustafson

Aaron has nearly 15 years experience on the web and, in that time, has cultivated a love of web standards and an in-depth knowledge of website strategy and architec­ture, interface design, and numerous languages (including XHTML, CSS, JavaScript, and PHP). He co-founded Retreats 4 Geeks, an intimate technology training series, and is Group Manager of the Web Standards Project (WaSP) where he has spearheaded both Web Standards Sherpa and a small business outreach effort. He wrote the JavaScript library eCSStender, served as Technical Editor for A List Apart, is a contributing writer for .net Magazine, and has filled a small library with his technical writing and editing credits. His latest book is Adaptive Web Design: Crafting Rich Experiences with Progressive Enhancement.

Talk Topic: Designing with Empathy

Workshop Topic: Planning Adaptive Interfaces

Rachel Hinman

Rachel Hinman is a researcher, designer and a recognized thought leader in the mobile user experience field. She recently published The Mobile Frontier: A Guide to Creating Mobile User Experience with Rosenfeld Media and is currently a Research Scientist at Intel. There she focuses on the research and design of emergent and experimental mobile interfaces and mobile experiences. Prior to joining Intel, Rachel was a research scientist at the Nokia Research Center, an experience design director at Adaptive Path, and a mobile researcher and strategist for Yahoo's mobile group. Rachel's innate sensitivity to people and culture have proven powerful skills in the field, enabling her to successfully lead research studies on mobile phone usage in the US, Europe, Asia and Africa.

Rachel writes and speaks frequently on the topic of mobile research and design. She is the creative force behind the 90 Mobiles in 90 Days Project and her perspectives on mobile user experience has been featured in Interactions Magazine, BusinessWeek and Wired.

Workshop Topic: Mobile Prototyping Essentials

Paul Irish

Paul Irish is Developer Advocate for Chrome.

He's thinking a lot about how to make you more productive with tools that improve your workflow and assist your web app development.

Paul Irish is a front-end developer who loves the web. He is a Developer Advocate for Google Chrome by day. He develops Yeoman, the HTML5/CSS3 feature detection library Modernizr, HTML5 Boilerplate, HTML5 Please, CSS3 Please, and other bits and bobs of open source code.

Talk Topic: The Mobile Web is Dying and Needs Your Help

Mat Marquis

Mat "Wilto" Marquis is a designer-slash-developer working at Filament Group in Boston. Mat is a member of the jQuery Mobile team, technical editor at A List Apart, and an active member of the open source community. He's probably flipping out about something on Twitter as we speak.

Talk Topic: Twenty Megabyte Responsive Websites Are the Future

Cameron Moll

Cameron Moll is the founder of Authentic Jobs, a targeted job board for web and creative professionals. He's the co-author of the best-selling CSS Mastery (2006, 2009) and author of Mobile Web Design (2007), a self-published title.

Cameron's work or advice has been featured by HOW, Communication Arts, PRINT, Forrester Research, National Public Radio (NPR), and many others. One of his letterpress type posters, the most recent of which can be seen at, was the recipient of the HOW 2008 In-House Design Award.

Cameron resides in Sarasota, Florida, with his wife Suzanne and four sons.

Talk Topic: Pitfalls & Triumphs of the Cross-Screen Experience

Stephanie Rieger

Stephanie is a designer, researcher and closet anthropologist with a passion for the many ways people interact with technology. A mobile industry veteran with a keen eye on emerging technologies she has created web and mobile experiences for companies such as Nokia, Microsoft, Intel, Phillips and Vodafone. Stephanie speaks at conferences and teaches workshops on mobile design and strategy all over the world. She is also co-founder and one of the principals at Yiibu, a wee mobile design consultancy based in Edinburgh, Scotland.

Stephanie writes about design and devices at and @stephanierieger but to really get to know her, you'd best have a look at some of her presentations.

Talk Topic: Everything old is new again

Sara Wachter-Boettcher

Sara Wachter-Boettcher is an independent content strategist, writer, and rabble-rouser based in Lancaster, Pennsylvania. She got this way after stints as a journalist, copywriter, and web writer, during which she became increasingly dissatisfied with the chaos typically found in web content projects. In 2008, she launched a content strategy practice at her past agency, and started working closely with IA and UX teams to build a better way forward.

Today Sara focuses on designing systems for flexible, adaptable, future-friendly content, with a heavy interest in making content mobile-ready. When she's not consulting with clients or partnering with agencies, she's putting the finishing touches on her first book, Content Everywhere, with Rosenfeld Media; serving as Editor in Chief of A List Apart; contributing to publications like Contents Magazine; and speaking about content strategy, user experience, and related topics at conferences worldwide. You can read her blog at

Talk Topic: What you don't know will hurt you: Designing with and for existing content

Estelle Weyl

Estelle Weyl started her professional life in architecture and then managed teen health programs. In 2000, she took the natural step of becoming a web standardista. She has consulted for Kodakgallery, SurveyMonkey, Yahoo!, Apple, and many others. Estelle provides tutorials and detailed grids for CSS3 and HTML5 browser support in her blog. She is the author of "Mobile HTML5" (O'Reilly, Jan. 2013), "HTML5: The Definitive Guide" (O'Reilly, June. 2013) and "HTML5 and CSS3 for the Real World" (Sitepoint, May 2011). While not coding, she works in construction, de-hippifying her 1960's throwback abode.

Workshop Topic: Mobile CSS3

Luke Wroblewski

Luke was Co-founder and Chief Product Officer (CPO) of Bagcheck which was acquired by Twitter Inc. just nine months after being launched publicly. Prior to this, Luke was an Entrepreneur-in-residence (EIR) at Benchmark Capital and the Chief Design Architect (VP) at Yahoo! Inc. where he worked on product alignment and forward-thinking integrated customer experiences on the Web, mobile, TV, and beyond.

Luke is the author of three popular Web design books (Mobile First, Web Form Design & Site-Seeing: A Visual Approach to Web Usability) in addition to many articles about digital product design and strategy. He is also a consistently top-rated speaker at conferences and companies around the world, and a Co-founder and former Board member of the Interaction Design Association (IxDA).

Previously, Luke was the Lead User Interface Designer of eBay Inc.'s platform team, where he led the strategic design of new consumer products (such as eBay Express and Kijiji) and internal tools and processes. He also founded LukeW Ideation & Design, a product strategy and design consultancy, taught graduate interface design courses at the University of Illinois and worked as a Senior Interface Designer at the National Center for Supercomputing Applications (NCSA), the birthplace of the first popular graphical Web browser, NCSA Mosaic.

Talk Topic: One Design to Rule Them All

Workshop Topic: Designing Mobile to Multi-Device Experiences