Marcus Stenbeck
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Marcus Stenbeck

Co-founder of design studio binalogue. Binary, analogue: binalogue - get it?

I'm a Swedish technical director living in Spain, devoted to the web world since longer than I care to remember. Love all things design and getting completely submerged in code in order to crack the nut of some tricky issue. Crazy about one-liners, and considered by many to be pretty brutal when it comes to remembering them. Consider myself to be the best office drummer in history, and a firm believer that David Bowie absolutely rocks.

10 questions for Marcus Stenbeck:

  • What did you do before becoming a designer/developer?

    I was studying to become a business/engineering management consultant, but somewhere around 2000 I fell head over heels in love with design and flash and that was it. Complete 180, and I have never looked back. Ever.

  • Where do you turn for inspiration?

    I get inspiration from people and their stories. I love finding out about people, especially when it turns out that I have been wrong about them. I'm on a documentary spree at the moment, consuming as much as I can get my hands on. But above all I would have to say music. Well, that and awesome one-liners.

  • Which are your favorite studios, designers or agencies?

    From what I've seen at conferences I really like Big Spaceship, but especially their approach and what they do in-between projects. My business partner put me onto Buck and their work is spectacular. I still go bananas over Peter Saville's earlier work, and the typography fanatic in me would never speak to me again if I didn't mention Josef Müller-Brockmann - he rocks almost as much as David Bowie.

  • Who do you side with: Team Mac or Team PC?

    Wait, there are two teams?! Team Mac of course.

  • Is your city a good place for designers?

    I live in Madrid and although it would not be considered the capital of Europe when it comes to these things, there are communities, exhibitions and events that certainly meet even the pickiest of expectations. It is a great place - an underestimated gem.

  • Which technologies are you excited about?

    At the moment we're on the optimisation bandwagon, paying attention to the people at, using grunt and the likes to essentially minify all the beautifully tabbed code we make. I'm still looking for a proper solution to deal with responsive images, and I'm also really curious about AppPresser and what those guys will bring to the mix.

  • How many hours do you work each week?

    About 60 hours, although I'm sure my wife would disagree.

  • Do you listen to music while you work? Describe your playlist.

    We listen to music out loud at work and I very rarely get to DJ. But my set would be what some might call an eclectic mix - David Bowie of course. Depeche Mode is another headliner. Metronomy. Joy Division. Queen. Brian Eno. 2 Door Cinema Club. Nine Inch Nails. Daft Punk. Pixies. Justice. Nirvana. Talking heads. Soundgarden. The Cure.

  • What is your favorite book?

    No idea - really. I can tell you that I'm currently reading 'The Shining' cause it's one of my favorite movies and I recently found out that Stephen King released a sequel about Danny all grown up. So that one is next on the list, although it might take a while to get there - I really wish I read more.

  • What is your favorite sport?

    Office drumming? If that doesn't count, I'd say running.

  • Tell us your funniest anecdote related to your work

    First Friday at my previous job in Sydney, just back from lunch. I want to make a good impression so I'm ramping up for a big coding session. I've got my water bottle, my flash (this is a few years ago...) and my headphones. Tick tick tick, let's rock & roll. I'd say about an hour into it Soundgarden comes on. My wave. Awesome. It's a new workplace and all, but I can't help myself - I simply have to squeeze in a little bit of office drumming and head wiggling - I mean it's friggin' Soundgarden. Yup - that's the sweet spot. And that's exactly when my spidey sense tells me to have a look behind me cause something's not right.

    Not only had the deputy CEO of my 300-employee new workplace decided to start a weekly catch-up literally behind my back without me noticing - he had actually just finished introducing the new employee Marcus that he wanted to welcome to the company and to the 60 or so employees who had gathered to listen. But all he got from me was my back, some headwiggling accompanied by some awesome office drumming.

    After some laughter and me waving awkwardly with a huge smile on my face, the good news was that everybody knew my name instantly and the bad news that unfortunately I'm terrible with names and never really got an opportunity to practice.