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Designing an E-commerce Brand Experience

By Adoratorio Studio
4.8 / 5
6 `99$
89% Dto. 59.99$
  • 15 Lessons (2 h 30 m)
  • 2.4K students
  • Language: Italian
  • Level: Beginner
  • Subtitles: Italian, Spanish, English, Portuguese, German, French, Polish, Dutch
  • Lifetime: Access for life
Domestika

Overview

Learn how to create innovative and functional online shopping experiences by combining storytelling and technology

What do customers look for in an e-commerce business? A product, of course, but they also want something more: a story. That's why technology and storytelling have become the key ingredients for this type of business model.

In this course, Camilla and Enea, founders of the digital agency Adoratorio, teach you about brand commerce, a reinvention of the classic e-commerce concept that combines innovative technology with creative storytelling to deliver a unique user experience. Learn how to integrate brand strategy into UX design to develop a groundbreaking website, from the initial brief to the final presentation.

Course

What you will learn
with this course.

  • Why do we talk about experience brand commerce?

  • Content mapping: from the brief to the definition of the content

  • Content strategy: definition of the target

  • Mood board and presentation for the design team

  • Structuring of the content

  • Information architecture

Modules

What you will learn
in this course.

  • Lessons
  • Lesson 1
    Introduction
    • Presentation
    • Inspirations
  • Lesson 2
    Definition of the content and target of a commerce brand
    • Why do we talk about experience brand commerce?
    • Content mapping: from the brief to the definition of the content
    • Content strategy: definition of the target
    • Mood board and presentation for the design team
    • Structuring of the content
  • Lesson 3
    Realization of the design of a commerce brand
    • Information architecture
    • The modular design and the grid system
    • Our design process
    • Focus on page and element design 1
    • Focus on page and element design 2
  • Lesson 4
    Refine and present the work to the client
    • Realization of some elements in motion
    • Organize material for team work
    • Presentation and reel of the project
  • Final Project
    Designing an E-commerce Brand Experience
    • Designing an E-commerce Brand Experience

Info

Learn more
about this course

Questions
  • What are Domestika's online courses?

    Domestika's courses are online classes that provide you with the tools and skills you need to complete a specific project. Every step of the project combines video lessons with complementary instructional material, so you can learn by doing. Domestika's courses also allow you to share your own projects with the teacher and with other students, creating a dynamic course community.

  • When do the courses start and when do they finish?

    All courses are 100% online, so once they're published, courses start and finish whenever you want. You set the pace of the class. You can go back to review what interests you most and skip what you already know, ask questions, answer questions, share your projects, and more.

  • What do Domestika's courses include?

    All courses are 100% online, so once they're published, courses start and finish whenever you want. You set the pace of the class. You can go back to review what interests you most and skip what you already know, ask questions, answer questions, share your projects, and more.

Teacher

Know the super teacher

Adoratorio Studio

Camilla and Enea are the founders of Adoratorio. Camilla majored in design at the Polytechnic University of Milan and Enea studied economics at the University of Bergamo, although he quickly discovered his passion for graphic design.

The two ended up crossing paths while working at the first Talent Garden in Italy, headquartered in Brescia, where coincidentally both are from. This chance meeting was the beginning of their friendship and professional collaboration which took off in 2015 when they founded their creative digital agency: Adoratorio.

Their work includes creating video games, immersive websites, and interactive experiences for clients like Netflix, Diesel, Ferragamo, and Taschen. In 2020, they received the Studio of the Year award from Awwwards.

Adoratorio Studio
Start dmstk courses and grow up to the moon
Domestika

Course Content

What do customers look for in an e-commerce business? A product, of course, but they also want something more: a story. That's why technology and storytelling have become the key ingredients for this type of business model.

In this course, Camilla and Enea, founders of the digital agency Adoratorio, teach you about brand commerce, a reinvention of the classic e-commerce concept that combines innovative technology with creative storytelling to deliver a unique user experience. Learn how to integrate brand strategy into UX design to develop a groundbreaking website, from the initial brief to the final presentation.

This course

  • Audio: Italian
  • Subtitles: Italian, Spanish, English, Portuguese, German, French, Polish, Dutch
  • 96.47% positive reviews
  • 15 Lessons (2 h 30 m)
  • 7 additional resources (14 files)
  • Online and at your own pace
  • Available on the app
  • Level: Beginner
  • Unlimited access forever
  • Certificate upon completion of the course

If you need questions about this, please contact us or call us

Course details

What to expect from a domestika course

  • Learn at your own space

    Enjoy learning from home without a set schedule and with an easy-to-follow method. You set your own pace.

  • Meet expert teachers

    Each expert teaches what they do best, with clear guidelines, true passion, and professional insight in every lesson.

  • Learn from the best professionals

    Learn valuable methods and techniques explained by top experts in the creative sector.

  • Get a Certificate

    If you’re a Plus member, get a custom certificate signed by your teacher for every course. Share it on your portfolio, social media, or wherever you like.

  • Get front-row seats

    Videos of the highest quality, so you don’t miss a single detail. With unlimited access, you can watch them as many times as you need to perfect your technique.

  • Share knowledge and ideas

    Ask questions, request feedback, or offer solutions. Share your learning experience with other students in the community who are as passionate about creativity as you are.

  • Connect with a global creative community

    The community is home to millions of people from around the world who are curious and passionate about exploring and expressing their creativity.

  • Watch professionally produced courses

    Domestika curates its teacher roster and produces every course in-house to ensure a high-quality online learning experience.

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