Planet Earth - Habitat Explorer
For the launch of BBC's Planet Earth III, we partnered with The Open University to bring their educational materials to life digitally with 'Habitat Explorer'. A captivating WebAR experience, powered by 8th Wall, this activation brought three unique habitats to life. Viewers were able to view intricately designed 3D animals, analyse their lifelike behaviour, and gain a deeper insight into their environments. At the end of their journey, viewers could personalise pledge cards and share them on social media to champion the preservation of these endangered species, and empower them to take actionable steps towards conservation.
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Brian Stefans * from Indonesia77877.20 -
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