Marco Almeida - Mobile Report

Mobile Friendliness 100/100

Content is not blocked for zoom/scale

The `[user-scalable="no"]` parameter is not present in the `<meta name="viewport">` element and the `[maximum-scale]` parameter is not less than 2.Source: Lighthouse - Learn more

Content is sized correctly for the viewport

If the width of your app's content doesn't match the width of the viewport, your app might not be optimized for mobile screens. Source: Lighthouse - Learn more

Uses legible font sizes

Font sizes less than 12px are too small to be legible and require mobile visitors to “pinch to zoom” in order to read. Strive to have >60% of page text ≥12px. Source: Lighthouse - Learn more

Color Contrast is satisfactory

Low-contrast text is difficult or impossible for many users to read. Background and foreground colors should have enough contrast ratio to guarantee readability. Source: Lighthouse - Learn more

Performance 72/100

Speed Index

Speed Index

6656.92

target < 4500 ms

Speed Index is a page load performance metric that shows you how quickly the contents of a page are visibly populated. The lower the score, the better. Source: Lighthouse - Learn more

Document complete

Time

9.2
seconds
Resources

26

requests
Bytes in

808.7
KB

These metrics are collected from the initial request until the browser considers the page loaded (JavaScript onLoad event). This usually happens after all of the image content has loaded but may not include content that is triggered by javascript execution.

Fully load

Time

32.6
seconds
Resources

91

requests
Bytes in

4
MB

These metrics are collected from the initial request until 2 seconds of no network activity after Document Complete (JavaScript onLoad event). This will usually include any activity that is triggered by javascript after the main page loads.

Assets by Domain

Requests

aboutmarco.com

storage.googleapis.com

www.google-analytics.com

Bytes downloaded

aboutmarco.com

storage.googleapis.com

www.google-analytics.com

Assets by Mime-Type

Requests

html

image

font

other

Bytes downloaded

html

image

font

other

Speed

Load time9174 ms

Also known as the document complete time, it’s the time from the initial request until the browser load event. It can vary based on server location, device, browser, and third-party apps. Source: WebPagetest - Learn more

Page load is fast enough on 3G

A fast page load over a 3G network ensures a good mobile user experience. Source: Lighthouse - Learn more

First byte1907 ms

The time from the initial request to the first byte of the response. Source: WebPagetest - Learn more

First Contentful Paint2334.788 ms

First contentful paint marks the time at which the first text/image is painted. Source: Lighthouse - Learn more

First meaningful paint3048.163 ms

First meaningful paint measures when the primary content of a page is visible. It's essentially the paint after which the biggest above-the-fold layout change has happened, and web fonts have loaded. Source: Lighthouse - Learn more

Estimated Input Latency12 ms (target < 50 ms)

The score above is an estimate of how long your app takes to respond to user input, in milliseconds. There is a 90% probability that a user encounters this amount of latency, or less. 10% of the time a user can expect additional latency. If your score is higher than Lighthouse's target score (< 50ms), users may perceive your app as laggy. Source: Lighthouse - Learn more

Uses persistent connections (keep alive)Score: 100%

Closing connections are a missed opportunity for performance enhancement: additional round-trips between the user and the server to initiate a connection is redundant and time-consuming. Keep-Alive measures the effectiveness of connection reuse. The purpose of this grade is to evaluate the extent to which requests are inefficiently reopening connections. Source: WebPagetest - Learn more

First CPU Idle3048.16 ms

First CPU Idle marks the first time at which the page's main thread is quiet enough to handle input. Source: Lighthouse - Learn more

Time to Interactive3048.16 ms

Interactive marks the time at which the page is fully interactive. Source: Lighthouse - Learn more

Page weight

Uses compression (gzip, zopfli, deflate, brotli)Score: 83%

This rule triggers when detecting that compressible resources were served without gzip compression. Source: WebPagetest - Learn more

Uses a CDN for all static assetsScore: 13%

Each request for a piece of content to the web server has to travel from the user's browser all the way to the server and back. A content delivery network (CDN) is a system for distributing resources to servers geographically closer to users. The main benefit of this is that the round-trip time is faster. The passing grade for using a CDN effectively is to have at least 80% of static resources served from a CDN. Source: WebPagetest - Learn more

Leverage browser caching

Setting an expiry date or a maximum age in the HTTP headers for static resources instructs the browser to load previously downloaded resources from local disk rather than over the network. Source: PageSpeed Insights - Learn more

14 resources found

URL
https://aboutmarco.com/fonts/GT-America-Standard-Regular.ttf ( 0 0 )
https://aboutmarco.com/js/chunk-vendors.9c1697dd.js ( 0 0 )
https://aboutmarco.com/css/chunk-common.d5fec30e.css ( 0 0 )
https://aboutmarco.com/js/chunk-common.c5a9a501.js ( 0 0 )
https://aboutmarco.com/js/index.f55524f7.js ( 0 0 )
https://aboutmarco.com/css/general.min.css ( 0 0 )
https://storage.googleapis.com/aboutmarco/public/media/home/marco-almeida-index-melissa-insider.jpg ( 1 hour )
https://storage.googleapis.com/aboutmarco/public/media/home/marco-almeida-index-melissa.jpg ( 1 hour )
https://storage.googleapis.com/aboutmarco/public/media/home/marco-almeida-index-coza.jpg ( 1 hour )
https://storage.googleapis.com/aboutmarco/public/media/home/loading/marco-almeida-index-melissa-insider.jpg ( 1 hour )
https://storage.googleapis.com/aboutmarco/public/media/home/hover/2x-@1920-cursor-hover.png ( 1 hour )
https://storage.googleapis.com/aboutmarco/public/media/home/loading/marco-almeida-index-melissa.jpg ( 1 hour )
https://storage.googleapis.com/aboutmarco/public/media/home/loading/marco-almeida-index-coza.jpg ( 1 hour )
https://www.google-analytics.com/analytics.js ( 2 hours )
...

Minify CSS

Minification refers to the process of removing unnecessary or redundant data in order to reduce file size without affecting how the resource is processed by the browser - e.g. code comments and formatting, removing unused code, using shorter variable and function names, and so on. Source: PageSpeed Insights - Learn more

Minify JavaScript

Avoids an excessive DOM size140 nodes

Number of elements in the document. Browser engineers recommend pages contain fewer than ~1,500 DOM nodes. The sweet spot is a tree depth < 32 elements and fewer than 60 children/parent element. A large DOM can increase memory usage, cause longer style calculations, and produce costly layout reflows. Source: Lighthouse - Learn more

Total DOM Nodes

140

target < 1,500 nodes
DOM Depth

10

target < 32
Maximum Children

70

target < 60 nodes

Compressed ImagesPotential savings of 120 KB

The image compression check just looks at photo images and makes sure the quality isn't set too high. Images can usually be compressed pretty substantially without any noticeable reduction in visual quality. Source: Lighthouse - Learn more

Thumbnails	URL	Original	Potential Savings
	https://storage.googleapis.com/aboutmarco/public/media/home/marco-almeida-index-coza.jpg	147 KB	107 KB (73%)
	https://storage.googleapis.com/aboutmarco/public/media/home/loading/marco-almeida-index-melissa-insider.jpg	10 KB	7 KB (71%)
	https://storage.googleapis.com/aboutmarco/public/media/home/loading/marco-almeida-index-melissa.jpg	7 KB	4 KB (60%)
...

Uses Progressive JPEGsScore: 100 %

A progressive JPEG is image created using the JPEG suite of compression algorithms that will 'fade in' in successive waves of lines until the entire image has completely arrived. They show the entire image right away, looking slightly pixelated until the image data is fully loaded. Source: WebPagetest - Learn more

Properly Sized Images

Serve images that are appropriately-sized to save cellular data and improve load time. Source: Lighthouse - Learn more

Offscreen images

Consider lazy-loading offscreen images to improve page load speed and time to interactive. Source: Lighthouse - Learn more

First impression

Eliminates render-blocking JavaScript and CSS in above-the-fold content

This rule triggers when detecting that your HTML references a blocking external resource / file in the above-the-fold portion of your page. Source: PageSpeed Insights - Learn more about JS - Learn more about CSS

Improves server response time

This rule triggers when detecting that your server response time is above 200 ms. Server response time measures how long it takes to load the necessary HTML to begin rendering the page from your server, subtracting out the network latency between Google and your server. Source: PageSpeed Insights - Learn more

Avoids landing page redirects

Redirects trigger an additional HTTP request-response cycle and delay page rendering. In the best case, each redirect will add a single round trip (HTTP request-response), and in the worst it may result in multiple additional roundtrips to perform the DNS lookup, TCP handshake, and TLS negotiation in addition to the additional HTTP request-response cycle. As a result, you should minimize use of redirects to improve site performance. Source: PageSpeed Insights - Learn more

Usability 100/100 Industry: Agency / Portfolio

Brand logo linked to homepageNot applicable

Fails if doesn't have a logo or clicking it doesn't lead you to homepage.

No ending trailing paths

Fails if doesn't provide at least one of the following: main navigation options on footers, fixed or 'smart' headers/burger-icon, Back to top or close buttons.

Active section is highlighted in navigation menus

Fails if current section or page is not visually highlighted in navigation menus, except for internal section pages where it's accepted not to highlight the parent section.

Listing/overview pages with many items implements deferred loading techniques

Fails if the website doesn't provide at least one of the following: lazy-loading, load more buttons, paginator. Doesn't provide a clear reference about the total amount of items in a portfolio or blog page.

Prevent layout shiftings when loading media. Set width and height attributes on both <img> and <video> tags

Fails if transitioning from placeholders to final images changes the rendered size of the element as media loads. Not using a solid color placeholder occupying the same dimensions as the target image, or techniques such as LQIP or SQIP that hint at the content of a media item before it loads. These changes can be disorienting for users and trigger expensive DOM layout operations that consume system resources and contribute to jank.

The case listing page is not the only way to browse through all the cases

Fails if doesn't provide at least one of the following: next/prev case buttons, related cases listing, or any other way to keep browsing without going back and forth to the listing page.

Carousels are generally avoided (but they are acceptable if they are well implemented)

Fails if any of the following are seen: carousels auto-rotate, text is not legible, swipe is not supported, next images do not load within 1 second of swipe.

Make it easy to contact you

Fails if the website does not provide all of the following: easy to find contact options, tap to call, mailto on emails, addresses do not link to gMaps, except being embedded.

The most appropriate keyboard for the input type is provided firstNot applicable

Fails if most helpful keyboard not provided, i.e. input types text, tel, email, password, capitalization when appropiate, etc.

All mistakes made in forms are clearly highlighted in real time, and instructions for correct completion are provided in real timeNot applicable

Fails if mistakes and guidance for correct completion are not highlighted in real time and/or error messages are ambiguous or unfriendly.

PWA / Best Practices 100/100

Avoids Application Cache

Application Cache is deprecated. Source: Lighthouse - Learn more

Avoids WebSQL DB

Web SQL is deprecated. Consider using IndexedDB instead. Source: Lighthouse - Learn more

Avoids requesting the geolocation permission on page load

Users are mistrustful of or confused by sites that request their location without context. Consider tying the request to user gestures instead. Source: Lighthouse - Learn more

robots.txt is valid

If your robots.txt file is malformed, crawlers may not be able to understand how you want your website to be crawled or indexed. Source: Lighthouse

Avoids requesting the notification permission on page load

Users are mistrustful of or confused by sites that request to send notifications without context. Consider tying the request to user gestures instead. Source: Lighthouse - Learn more

Avoids deprecated APIs

Deprecated APIs will eventually be removed from the browser. Source: Lighthouse - Learn more

Allows to paste into password input fields

The main reason why password pasting improves security is because it helps to reduce password overload. Source: Lighthouse - Learn more

Registers a Service Worker

The service worker is the technology that enables your app to use many Progressive Web App features, such as offline, add to homescreen, and push notifications. Source: Lighthouse - Learn more

Responds with a 200 when offline

If you're building a Progressive Web App, consider using a service worker so that your app can work offline. Source: Lighthouse - Learn more

Uses HTTPS

All sites should be protected with HTTPS, even ones that don't handle sensitive data. HTTPS prevents intruders from tampering with or passively listening in on the communications between your app and your users, and is a prerequisite for HTTP/2 and many new web platform APIs. Source: Lighthouse - Learn more

Redirects HTTP traffic to HTTPS

If you've already set up HTTPS, make sure that you redirect all HTTP traffic to HTTPS. Source: Lighthouse - Learn more

Uses HTTP/2 for its own resources22 requests not served via HTTP/2

HTTP/2 offers many benefits over HTTP/1.1, including binary headers, multiplexing, and server push. Source: Lighthouse - Learn more

Uses passive listeners to improve scrolling performance

Mark your touch and wheel event listeners as `passive` to improve your page's scroll performance. Source: Lighthouse - Learn more

Avoid using document.write()

For users on slow connections, external scripts dynamically injected via document.write() can delay page load by tens of seconds. Source: Lighthouse - Learn more

Manifest's short_name won't be truncated when displayed on homescreen

Make your app's short_name fewer than 12 characters to ensure that it's not truncated on homescreens. Source: Lighthouse - Learn more

Configured for a custom splash screen

A default splash screen will be constructed for your app, but satisfying these requirements guarantee a high-quality splash screen that transitions the user from tapping the home screen icon to your app's first paint. Source: Lighthouse - Learn more

User can be prompted to Install the Web App

Browsers can proactively prompt users to add your app to their homescreen, which can lead to higher engagement. Source: Lighthouse - Learn more

Mobile Friendliness 67/100

Content is not blocked for zoom/scale

The `[user-scalable="no"]` parameter is not present in the `<meta name="viewport">` element and the `[maximum-scale]` parameter is not less than 2.Source: Lighthouse - Learn more

Content is sized correctly for the viewport

If the width of your app's content doesn't match the width of the viewport, your app might not be optimized for mobile screens. Source: Lighthouse - Learn more

Uses legible font sizes

Color Contrast is satisfactory

Low-contrast text is difficult or impossible for many users to read. Background and foreground colors should have enough contrast ratio to guarantee readability. Source: Lighthouse - Learn more

Failing Elements

Impact	Snippet	Target	Failure Summary
serious	`<h3 class="archive-subtitle">Early explorations for the global iProspect website – Agency: <a href="https://www.isobar.com/global/en/" target="_blank" rel="noopener">Isobar</a></h3>`	`li:nth-child(1) > h3`	Fix any of the following: Element has insufficient color contrast of 3.97 (foreground color: #808080, background color: #ffffff, font size: 9.0pt, font weight: normal). Expected contrast ratio of 4.5:1
serious	`<h3 class="archive-subtitle">Concept for a Converse Brazil mobile app – Studio: <a href="https://huia.com.br/en/" target="_blank" rel="noopener">Huia</a></h3>`	`li:nth-child(2) > h3`	Fix any of the following: Element has insufficient color contrast of 3.97 (foreground color: #808080, background color: #ffffff, font size: 9.0pt, font weight: normal). Expected contrast ratio of 4.5:1
serious	`<h3 class="archive-subtitle">Sicredi Financial Cooperatives website – Studio: <a href="https://huia.com.br/en/" target="_blank" rel="noopener">Huia</a></h3>`	`li:nth-child(3) > h3`	Fix any of the following: Element has insufficient color contrast of 3.97 (foreground color: #808080, background color: #ffffff, font size: 9.0pt, font weight: normal). Expected contrast ratio of 4.5:1
serious	`<h3 class="archive-subtitle last">Brazilian Leather and CICB website – Agency: <a href="http://transainc.com/" target="_blank" rel="noopener">Transa Inc.</a></h3>`	`.last`	Fix any of the following: Element has insufficient color contrast of 3.97 (foreground color: #808080, background color: #ffffff, font size: 9.0pt, font weight: normal). Expected contrast ratio of 4.5:1
...

Performance 70/100

Speed Index

Speed Index

6230.50

target < 4500 ms

Speed Index is a page load performance metric that shows you how quickly the contents of a page are visibly populated. The lower the score, the better. Source: Lighthouse - Learn more

Document complete

Time

9.2
seconds
Resources

29

requests
Bytes in

2.3
MB

Fully load

Time

39.6
seconds
Resources

94

requests
Bytes in

5.5
MB

Assets by Domain

Requests

aboutmarco.com

storage.googleapis.com

www.google-analytics.com

Bytes downloaded

aboutmarco.com

storage.googleapis.com

www.google-analytics.com

Assets by Mime-Type

Requests

html

image

font

video

other

Bytes downloaded

html

image

font

video

other

Speed

Load time9208 ms

Page load is fast enough on 3G

A fast page load over a 3G network ensures a good mobile user experience. Source: Lighthouse - Learn more

First byte1501 ms

The time from the initial request to the first byte of the response. Source: WebPagetest - Learn more

First Contentful Paint2608.266 ms

First contentful paint marks the time at which the first text/image is painted. Source: Lighthouse - Learn more

First meaningful paint3430.9095 ms

Estimated Input Latency12 ms (target < 50 ms)

Uses persistent connections (keep alive)Score: 100%

First CPU Idle3430.91 ms

First CPU Idle marks the first time at which the page's main thread is quiet enough to handle input. Source: Lighthouse - Learn more

Time to Interactive3430.91 ms

Interactive marks the time at which the page is fully interactive. Source: Lighthouse - Learn more

Page weight

Uses compression (gzip, zopfli, deflate, brotli)Score: 83%

This rule triggers when detecting that compressible resources were served without gzip compression. Source: WebPagetest - Learn more

Uses a CDN for all static assetsScore: 15%

Leverage browser caching

19 resources found

URL
https://aboutmarco.com/fonts/GT-America-Standard-Regular.ttf ( 0 0 )
https://aboutmarco.com/js/chunk-vendors.9c1697dd.js ( 0 0 )
https://aboutmarco.com/css/chunk-common.d5fec30e.css ( 0 0 )
https://aboutmarco.com/js/chunk-common.c5a9a501.js ( 0 0 )
https://aboutmarco.com/js/chunk-6dd09856.d5a9fd8a.js ( 0 0 )
https://aboutmarco.com/js/index.f55524f7.js ( 0 0 )
https://aboutmarco.com/js/archive.407dc3ca.js ( 0 0 )
https://aboutmarco.com/css/chunk-6dd09856.34221a51.css ( 0 0 )
https://aboutmarco.com/css/general.min.css ( 0 0 )
https://storage.googleapis.com/aboutmarco/public/media/archive/1920/marco-almeida-archive-1.mp4 ( 1 hour )
https://storage.googleapis.com/aboutmarco/public/media/archive/1920/marco-almeida-archive-1-fallback.jpg ( 1 hour )
https://storage.googleapis.com/aboutmarco/public/media/archive/2560/marco-almeida-archive-3.jpg ( 1 hour )
https://storage.googleapis.com/aboutmarco/public/media/archive/1920/marco-almeida-archive-2.mp4 ( 1 hour )
https://storage.googleapis.com/aboutmarco/public/media/archive/1920/marco-almeida-archive-2-fallback.jpg ( 1 hour )
https://storage.googleapis.com/aboutmarco/public/media/archive/1920/loading/marco-almeida-archive-1.jpg ( 1 hour )
https://storage.googleapis.com/aboutmarco/public/media/archive/1920/loading/marco-almeida-archive-2.jpg ( 1 hour )
https://storage.googleapis.com/aboutmarco/public/media/archive/1920/loading/marco-almeida-archive-4.jpg ( 1 hour )
https://storage.googleapis.com/aboutmarco/public/media/archive/1920/loading/marco-almeida-archive-3.jpg ( 1 hour )
https://www.google-analytics.com/analytics.js ( 2 hours )
...

Minify CSS

Minify JavaScript

Avoids an excessive DOM size269 nodes

Total DOM Nodes

269

target < 1,500 nodes
DOM Depth

11

target < 32
Maximum Children

72

target < 60 nodes

Compressed ImagesPotential savings of 217 KB

Thumbnails	URL	Original	Potential Savings
	https://storage.googleapis.com/aboutmarco/public/media/archive/2560/marco-almeida-archive-4.jpg	244 KB	109 KB (44%)
	https://storage.googleapis.com/aboutmarco/public/media/archive/1920/marco-almeida-archive-1-fallback.jpg	118 KB	46 KB (39%)
	https://storage.googleapis.com/aboutmarco/public/media/archive/2560/marco-almeida-archive-3.jpg	102 KB	27 KB (27%)
	https://storage.googleapis.com/aboutmarco/public/media/archive/1920/marco-almeida-archive-2-fallback.jpg	85 KB	20 KB (24%)
	https://storage.googleapis.com/aboutmarco/public/media/archive/1920/loading/marco-almeida-archive-1.jpg	9 KB	6 KB (68%)
	https://storage.googleapis.com/aboutmarco/public/media/archive/1920/loading/marco-almeida-archive-2.jpg	6 KB	5 KB (76%)
...

Uses Progressive JPEGsScore: 99 %

Properly Sized ImagesPotential savings of 209 KB

Serve images that are appropriately-sized to save cellular data and improve load time. Source: Lighthouse - Learn more

Offscreen images

Consider lazy-loading offscreen images to improve page load speed and time to interactive. Source: Lighthouse - Learn more

First impression

Eliminates render-blocking JavaScript and CSS in above-the-fold content

Improves server response time

Avoids landing page redirects

Usability 100/100 Industry: Agency / Portfolio

Brand logo linked to homepageNot applicable

Fails if doesn't have a logo or clicking it doesn't lead you to homepage.

No ending trailing paths

Fails if doesn't provide at least one of the following: main navigation options on footers, fixed or 'smart' headers/burger-icon, Back to top or close buttons.

Active section is highlighted in navigation menus

Fails if current section or page is not visually highlighted in navigation menus, except for internal section pages where it's accepted not to highlight the parent section.

Listing/overview pages with many items implements deferred loading techniques

Prevent layout shiftings when loading media. Set width and height attributes on both <img> and <video> tags

The case listing page is not the only way to browse through all the cases

Fails if doesn't provide at least one of the following: next/prev case buttons, related cases listing, or any other way to keep browsing without going back and forth to the listing page.

Carousels are generally avoided (but they are acceptable if they are well implemented)

Fails if any of the following are seen: carousels auto-rotate, text is not legible, swipe is not supported, next images do not load within 1 second of swipe.

Make it easy to contact you

Fails if the website does not provide all of the following: easy to find contact options, tap to call, mailto on emails, addresses do not link to gMaps, except being embedded.

The most appropriate keyboard for the input type is provided firstNot applicable

Fails if most helpful keyboard not provided, i.e. input types text, tel, email, password, capitalization when appropiate, etc.

All mistakes made in forms are clearly highlighted in real time, and instructions for correct completion are provided in real timeNot applicable

Fails if mistakes and guidance for correct completion are not highlighted in real time and/or error messages are ambiguous or unfriendly.

PWA / Best Practices 100/100

Avoids Application Cache

Application Cache is deprecated. Source: Lighthouse - Learn more

Avoids WebSQL DB

Web SQL is deprecated. Consider using IndexedDB instead. Source: Lighthouse - Learn more

Avoids requesting the geolocation permission on page load

Users are mistrustful of or confused by sites that request their location without context. Consider tying the request to user gestures instead. Source: Lighthouse - Learn more

robots.txt is valid

If your robots.txt file is malformed, crawlers may not be able to understand how you want your website to be crawled or indexed. Source: Lighthouse

Avoids requesting the notification permission on page load

Users are mistrustful of or confused by sites that request to send notifications without context. Consider tying the request to user gestures instead. Source: Lighthouse - Learn more

Avoids deprecated APIs

Deprecated APIs will eventually be removed from the browser. Source: Lighthouse - Learn more

Allows to paste into password input fields

The main reason why password pasting improves security is because it helps to reduce password overload. Source: Lighthouse - Learn more

Registers a Service Worker

The service worker is the technology that enables your app to use many Progressive Web App features, such as offline, add to homescreen, and push notifications. Source: Lighthouse - Learn more

Responds with a 200 when offline

If you're building a Progressive Web App, consider using a service worker so that your app can work offline. Source: Lighthouse - Learn more

Uses HTTPS

Redirects HTTP traffic to HTTPS

If you've already set up HTTPS, make sure that you redirect all HTTP traffic to HTTPS. Source: Lighthouse - Learn more

Uses HTTP/2 for its own resources23 requests not served via HTTP/2

HTTP/2 offers many benefits over HTTP/1.1, including binary headers, multiplexing, and server push. Source: Lighthouse - Learn more

Uses passive listeners to improve scrolling performance

Mark your touch and wheel event listeners as `passive` to improve your page's scroll performance. Source: Lighthouse - Learn more

Avoid using document.write()

For users on slow connections, external scripts dynamically injected via document.write() can delay page load by tens of seconds. Source: Lighthouse - Learn more

Manifest's short_name won't be truncated when displayed on homescreen

Make your app's short_name fewer than 12 characters to ensure that it's not truncated on homescreens. Source: Lighthouse - Learn more

Configured for a custom splash screen

User can be prompted to Install the Web App

Browsers can proactively prompt users to add your app to their homescreen, which can lead to higher engagement. Source: Lighthouse - Learn more

Mobile Friendliness 67/100

Content is not blocked for zoom/scale

The `[user-scalable="no"]` parameter is not present in the `<meta name="viewport">` element and the `[maximum-scale]` parameter is not less than 2.Source: Lighthouse - Learn more

Content is sized correctly for the viewport

If the width of your app's content doesn't match the width of the viewport, your app might not be optimized for mobile screens. Source: Lighthouse - Learn more

Uses legible font sizes

Color Contrast is satisfactory

Low-contrast text is difficult or impossible for many users to read. Background and foreground colors should have enough contrast ratio to guarantee readability. Source: Lighthouse - Learn more

Failing Elements

Impact	Snippet	Target	Failure Summary
serious	`<h3>UI/UX Design – 2017</h3>`	`aside > h3`	Fix any of the following: Element has insufficient color contrast of 3.97 (foreground color: #808080, background color: #ffffff, font size: 13.5pt, font weight: normal). Expected contrast ratio of 4.5:1
serious	`<h4>Agency:<br><a href="http://transainc.com/" target="_blank" rel="noopener" class="projects-content-link">Transa Inc.</a></h4>`	`aside > h4`	Fix any of the following: Element has insufficient color contrast of 3.97 (foreground color: #808080, background color: #ffffff, font size: 13.5pt, font weight: normal). Expected contrast ratio of 4.5:1
serious	`<span class="central-text-area">`	`.ignore-top > .central-text-area`	Fix any of the following: Element has insufficient color contrast of 3.97 (foreground color: #808080, background color: #ffffff, font size: 13.5pt, font weight: normal). Expected contrast ratio of 4.5:1
serious	`<p class="projects-content central-text-area">Coza's essence reflects a constant search for new possibilities, always exploring and offering people new solutions. This holds true for products, processes, and the entire Coza universe.</p>`	`section:nth-child(1) > .position-right > p:nth-child(2)`	Fix any of the following: Element has insufficient color contrast of 3.97 (foreground color: #808080, background color: #ffffff, font size: 13.5pt, font weight: normal). Expected contrast ratio of 4.5:1
serious	`<p class="projects-content central-text-area">At the time, however, there was a disparity between how the brand saw itself and how others saw it. That's when Coza invited us to recapture and elevate its essence with brand repositioning.</p>`	`.position-right > p:nth-child(3)`	Fix any of the following: Element has insufficient color contrast of 3.97 (foreground color: #808080, background color: #ffffff, font size: 13.5pt, font weight: normal). Expected contrast ratio of 4.5:1
serious	`<p class="projects-content central-text-area">`	`p:nth-child(4)`	Fix any of the following: Element has insufficient color contrast of 3.97 (foreground color: #808080, background color: #ffffff, font size: 13.5pt, font weight: normal). Expected contrast ratio of 4.5:1
serious	`<li class="projects-content fisrt">Creative Direction:<br>Marco Chaparro, Tomás Bello</li>`	`section:nth-child(1) > .position-right > ul > .fisrt`	Fix any of the following: Element has insufficient color contrast of 3.97 (foreground color: #808080, background color: #ffffff, font size: 13.5pt, font weight: normal). Expected contrast ratio of 4.5:1
serious	`<li class="projects-content">Project Management:<br>Marco Anuschek</li>`	`section:nth-child(1) > .position-right > ul > li:nth-child(2)`	Fix any of the following: Element has insufficient color contrast of 3.97 (foreground color: #808080, background color: #ffffff, font size: 13.5pt, font weight: normal). Expected contrast ratio of 4.5:1
serious	`<li class="projects-content">Branding & 3D:<br>Alexandre Fontes, Rafael Eifler</li>`	`li:nth-child(3)`	Fix any of the following: Element has insufficient color contrast of 3.97 (foreground color: #808080, background color: #ffffff, font size: 13.5pt, font weight: normal). Expected contrast ratio of 4.5:1
serious	`<li class="projects-content">Copywriting:<br>Caroline Michaelsen</li>`	`li:nth-child(4)`	Fix any of the following: Element has insufficient color contrast of 3.97 (foreground color: #808080, background color: #ffffff, font size: 13.5pt, font weight: normal). Expected contrast ratio of 4.5:1
serious	`<li class="projects-content">UI/UX Design:<br>Marco Almeida</li>`	`li:nth-child(5)`	Fix any of the following: Element has insufficient color contrast of 3.97 (foreground color: #808080, background color: #ffffff, font size: 13.5pt, font weight: normal). Expected contrast ratio of 4.5:1
serious	`<li class="projects-content last">Development:<br>Luis Krötz, Renan Machado</li>`	`section:nth-child(1) > .position-right > ul > .last`	Fix any of the following: Element has insufficient color contrast of 3.97 (foreground color: #808080, background color: #ffffff, font size: 13.5pt, font weight: normal). Expected contrast ratio of 4.5:1
serious	`<span class="projects-content">increase in online revenue</span>`	`h4:nth-child(1) > .projects-content`	Fix any of the following: Element has insufficient color contrast of 3.97 (foreground color: #808080, background color: #ffffff, font size: 13.5pt, font weight: normal). Expected contrast ratio of 4.5:1
serious	`<span class="projects-content">average session duration</span>`	`h4:nth-child(2) > .projects-content`	Fix any of the following: Element has insufficient color contrast of 3.97 (foreground color: #808080, background color: #ffffff, font size: 13.5pt, font weight: normal). Expected contrast ratio of 4.5:1
serious	`<footer class="projects-quote-author">– Abduzeedo</footer>`	`footer`	Fix any of the following: Element has insufficient color contrast of 3.97 (foreground color: #808080, background color: #ffffff, font size: 13.5pt, font weight: normal). Expected contrast ratio of 4.5:1
serious	`<p class="projects-content central-text-area">Discoveries made in the process allowed us to identify some opportunities.</p>`	`section:nth-child(4) > .position-right > p`	Fix any of the following: Element has insufficient color contrast of 3.97 (foreground color: #808080, background color: #ffffff, font size: 13.5pt, font weight: normal). Expected contrast ratio of 4.5:1
serious	`<p class="projects-subtitle list-sub">01. An authentic narrative to stimulate commerce </p>`	`.fisrt > .list-sub.projects-subtitle`	Fix any of the following: Element has insufficient color contrast of 3.97 (foreground color: #808080, background color: #ffffff, font size: 12.0pt, font weight: normal). Expected contrast ratio of 4.5:1
serious	`<p>Coza never had its own e-commerce. As part of a group of brands, it had always shared space in the Brinox Group's online store. With the existing information architecture and a pre-established design system in use for all the Group’s brands, there was no freedom for Coza to be itself.</p>`	`.fisrt > p:nth-child(2)`	Fix any of the following: Element has insufficient color contrast of 3.97 (foreground color: #808080, background color: #ffffff, font size: 13.5pt, font weight: normal). Expected contrast ratio of 4.5:1
serious	`<p class="list-p">So, to express its personality and contextualize its creations we made an immersive, fun, and user-friendly editorial feed on the new website, full of inspiring stories from the Coza universe.</p>`	`.fisrt > .list-p`	Fix any of the following: Element has insufficient color contrast of 3.97 (foreground color: #808080, background color: #ffffff, font size: 13.5pt, font weight: normal). Expected contrast ratio of 4.5:1
serious	`<p class="projects-subtitle list-sub">02. Bringing all the retailers together in one place </p>`	`.last > .list-sub.projects-subtitle`	Fix any of the following: Element has insufficient color contrast of 3.97 (foreground color: #808080, background color: #ffffff, font size: 12.0pt, font weight: normal). Expected contrast ratio of 4.5:1
serious	`<p>Despite its presence in hundreds of physical stores around Brazil, finding Coza products wasn’t nearly as simple as it could have been. Potential customers had to contact the brand by phone/e-mail or try their luck at a store.</p>`	`.last > p:nth-child(2)`	Fix any of the following: Element has insufficient color contrast of 3.97 (foreground color: #808080, background color: #ffffff, font size: 13.5pt, font weight: normal). Expected contrast ratio of 4.5:1
serious	`<p class="list-p">Following Coza’s purpose of simplifying people's lives and connecting the physical with the digital, we developed a new store locator for the new website. This way, in just a few moments, you knew exactly where to go to purchase Coza products.</p>`	`.last > .list-p`	Fix any of the following: Element has insufficient color contrast of 3.97 (foreground color: #808080, background color: #ffffff, font size: 13.5pt, font weight: normal). Expected contrast ratio of 4.5:1
serious	`<legend class="projects-media-legend">Feed with posts categorized by subject</legend>`	`.projects-grid-100:nth-child(1) > legend`	Fix any of the following: Element has insufficient color contrast of 3.97 (foreground color: #808080, background color: #ffffff, font size: 9.0pt, font weight: normal). Expected contrast ratio of 4.5:1
serious	`<legend class="projects-media-legend">Feed on mobile devices</legend>`	`.projects-grid-50:nth-child(2) > figure:nth-child(1) > legend`	Fix any of the following: Element has insufficient color contrast of 3.97 (foreground color: #808080, background color: #ffffff, font size: 9.0pt, font weight: normal). Expected contrast ratio of 4.5:1
serious	`<legend class="projects-media-legend">Where to Buy: selecting a Coza retailer on the map</legend>`	`figure:nth-child(2) > legend`	Fix any of the following: Element has insufficient color contrast of 3.97 (foreground color: #808080, background color: #ffffff, font size: 9.0pt, font weight: normal). Expected contrast ratio of 4.5:1
serious	`<legend class="projects-media-legend">Search results grouped according to sections of the site</legend>`	`.projects-grid-100:nth-child(3) > legend`	Fix any of the following: Element has insufficient color contrast of 3.97 (foreground color: #808080, background color: #ffffff, font size: 9.0pt, font weight: normal). Expected contrast ratio of 4.5:1
serious	`<legend class="projects-media-legend">Example of an article, post template used for in-depth content</legend>`	`.projects-grid-100:nth-child(5) > legend`	Fix any of the following: Element has insufficient color contrast of 3.97 (foreground color: #808080, background color: #ffffff, font size: 9.0pt, font weight: normal). Expected contrast ratio of 4.5:1
serious	`<legend class="projects-media-legend">Showing the product categories</legend>`	`.last.projects-grid-100:nth-child(7) > legend`	Fix any of the following: Element has insufficient color contrast of 3.97 (foreground color: #808080, background color: #ffffff, font size: 9.0pt, font weight: normal). Expected contrast ratio of 4.5:1
serious	`<legend class="projects-media-legend">Entry of a product category page</legend>`	`.last.projects-grid-100:nth-child(8) > legend`	Fix any of the following: Element has insufficient color contrast of 3.97 (foreground color: #808080, background color: #ffffff, font size: 9.0pt, font weight: normal). Expected contrast ratio of 4.5:1
...

Performance 71/100

Speed Index

Speed Index

7522.97

target < 4500 ms

Speed Index is a page load performance metric that shows you how quickly the contents of a page are visibly populated. The lower the score, the better. Source: Lighthouse - Learn more

Document complete

Time

11
seconds
Resources

36

requests
Bytes in

917.9
KB

Fully load

Time

34.7
seconds
Resources

101

requests
Bytes in

4.1
MB

Assets by Domain

Requests

aboutmarco.com

storage.googleapis.com

www.google-analytics.com

Bytes downloaded

aboutmarco.com

storage.googleapis.com

www.google-analytics.com

Assets by Mime-Type

Requests

html

image

font

other

Bytes downloaded

html

image

font

other

Speed

Load time10953 ms

Page load is fast enough on 3G

A fast page load over a 3G network ensures a good mobile user experience. Source: Lighthouse - Learn more

First byte1647 ms

The time from the initial request to the first byte of the response. Source: WebPagetest - Learn more

First Contentful Paint2396.56 ms

First contentful paint marks the time at which the first text/image is painted. Source: Lighthouse - Learn more

First meaningful paint3421.324 ms

Estimated Input Latency12 ms (target < 50 ms)

Uses persistent connections (keep alive)Score: 100%

First CPU Idle3421.32 ms

First CPU Idle marks the first time at which the page's main thread is quiet enough to handle input. Source: Lighthouse - Learn more

Time to Interactive3421.32 ms

Interactive marks the time at which the page is fully interactive. Source: Lighthouse - Learn more

Page weight

Uses compression (gzip, zopfli, deflate, brotli)Score: 91%

This rule triggers when detecting that compressible resources were served without gzip compression. Source: WebPagetest - Learn more

Uses a CDN for all static assetsScore: 22%

Leverage browser caching

24 resources found

URL
https://aboutmarco.com/fonts/GT-America-Standard-Regular.ttf ( 0 0 )
https://aboutmarco.com/js/chunk-vendors.9c1697dd.js ( 0 0 )
https://aboutmarco.com/css/chunk-common.d5fec30e.css ( 0 0 )
https://aboutmarco.com/js/chunk-common.c5a9a501.js ( 0 0 )
https://aboutmarco.com/js/chunk-3a814ba6.38702925.js ( 0 0 )
https://aboutmarco.com/js/coza.954be651.js ( 0 0 )
https://aboutmarco.com/js/index.f55524f7.js ( 0 0 )
https://aboutmarco.com/css/general.min.css ( 0 0 )
https://storage.googleapis.com/aboutmarco/public/media/projects/coza/1024/marco-almeida-coza-casestudy-01.jpg ( 1 hour )
https://storage.googleapis.com/aboutmarco/public/media/projects/coza/1024/loading/marco-almeida-coza-casestudy-10.jpg ( 1 hour )
https://storage.googleapis.com/aboutmarco/public/media/projects/coza/1024/loading/marco-almeida-coza-casestudy-03.jpg ( 1 hour )
https://storage.googleapis.com/aboutmarco/public/media/projects/coza/1024/loading/marco-almeida-coza-casestudy-04.jpg ( 1 hour )
https://storage.googleapis.com/aboutmarco/public/media/projects/coza/1024/loading/marco-almeida-coza-casestudy-05.jpg ( 1 hour )
https://storage.googleapis.com/aboutmarco/public/media/projects/coza/1024/loading/marco-almeida-coza-casestudy-11.jpg ( 1 hour )
https://storage.googleapis.com/aboutmarco/public/media/projects/coza/1024/loading/marco-almeida-coza-casestudy-14.jpg ( 1 hour )
https://storage.googleapis.com/aboutmarco/public/media/projects/coza/1024/loading/marco-almeida-coza-casestudy-02.jpg ( 1 hour )
https://storage.googleapis.com/aboutmarco/public/media/projects/coza/1024/loading/marco-almeida-coza-casestudy-07.jpg ( 1 hour )
https://storage.googleapis.com/aboutmarco/public/media/projects/coza/1024/loading/marco-almeida-coza-casestudy-12.jpg ( 1 hour )
https://storage.googleapis.com/aboutmarco/public/media/projects/coza/1024/loading/marco-almeida-coza-casestudy-08.jpg ( 1 hour )
https://storage.googleapis.com/aboutmarco/public/media/projects/coza/1024/loading/marco-almeida-coza-casestudy-09.jpg ( 1 hour )
https://storage.googleapis.com/aboutmarco/public/media/projects/coza/1024/loading/marco-almeida-coza-casestudy-01.jpg ( 1 hour )
https://storage.googleapis.com/aboutmarco/public/media/projects/coza/1024/loading/marco-almeida-coza-casestudy-06.jpg ( 1 hour )
https://storage.googleapis.com/aboutmarco/public/media/projects/coza/1024/loading/marco-almeida-coza-casestudy-13.jpg ( 1 hour )
https://www.google-analytics.com/analytics.js ( 2 hours )
...

Minify CSS

Minify JavaScript

Avoids an excessive DOM size232 nodes

Total DOM Nodes

232

target < 1,500 nodes
DOM Depth

12

target < 32
Maximum Children

71

target < 60 nodes

Compressed ImagesPotential savings of 264 KB

Thumbnails	URL	Original	Potential Savings
	https://storage.googleapis.com/aboutmarco/public/media/projects/coza/1024/marco-almeida-coza-casestudy-01.jpg	120 KB	59 KB (49%)
	https://storage.googleapis.com/aboutmarco/public/media/projects/coza/1024/loading/marco-almeida-coza-casestudy-10.jpg	81 KB	46 KB (56%)
	https://storage.googleapis.com/aboutmarco/public/media/projects/coza/1024/loading/marco-almeida-coza-casestudy-03.jpg	68 KB	39 KB (57%)
	https://storage.googleapis.com/aboutmarco/public/media/projects/coza/1024/loading/marco-almeida-coza-casestudy-04.jpg	27 KB	14 KB (53%)
	https://storage.googleapis.com/aboutmarco/public/media/projects/coza/1024/loading/marco-almeida-coza-casestudy-05.jpg	27 KB	14 KB (53%)
	https://storage.googleapis.com/aboutmarco/public/media/projects/coza/1024/loading/marco-almeida-coza-casestudy-11.jpg	20 KB	12 KB (59%)
	https://storage.googleapis.com/aboutmarco/public/media/projects/coza/1024/loading/marco-almeida-coza-casestudy-14.jpg	19 KB	11 KB (57%)
	https://storage.googleapis.com/aboutmarco/public/media/projects/coza/1024/loading/marco-almeida-coza-casestudy-12.jpg	17 KB	10 KB (60%)
	https://storage.googleapis.com/aboutmarco/public/media/projects/coza/1024/loading/marco-almeida-coza-casestudy-02.jpg	18 KB	10 KB (56%)
	https://storage.googleapis.com/aboutmarco/public/media/projects/coza/1024/loading/marco-almeida-coza-casestudy-07.jpg	17 KB	9 KB (53%)
	https://storage.googleapis.com/aboutmarco/public/media/projects/coza/1024/loading/marco-almeida-coza-casestudy-09.jpg	17 KB	9 KB (54%)
	https://storage.googleapis.com/aboutmarco/public/media/projects/coza/1024/loading/marco-almeida-coza-casestudy-08.jpg	17 KB	9 KB (53%)
	https://storage.googleapis.com/aboutmarco/public/media/projects/coza/1024/loading/marco-almeida-coza-casestudy-01.jpg	15 KB	8 KB (55%)
	https://storage.googleapis.com/aboutmarco/public/media/projects/coza/1024/loading/marco-almeida-coza-casestudy-06.jpg	14 KB	8 KB (56%)
...

Uses Progressive JPEGsScore: 100 %

Properly Sized ImagesPotential savings of 29 KB

Serve images that are appropriately-sized to save cellular data and improve load time. Source: Lighthouse - Learn more

Offscreen images

Consider lazy-loading offscreen images to improve page load speed and time to interactive. Source: Lighthouse - Learn more

First impression

Eliminates render-blocking JavaScript and CSS in above-the-fold content

Improves server response time

Avoids landing page redirects

Usability 100/100 Industry: Agency / Portfolio

Brand logo linked to homepageNot applicable

Fails if doesn't have a logo or clicking it doesn't lead you to homepage.

No ending trailing paths

Fails if doesn't provide at least one of the following: main navigation options on footers, fixed or 'smart' headers/burger-icon, Back to top or close buttons.

Active section is highlighted in navigation menus

Fails if current section or page is not visually highlighted in navigation menus, except for internal section pages where it's accepted not to highlight the parent section.

Listing/overview pages with many items implements deferred loading techniques

Prevent layout shiftings when loading media. Set width and height attributes on both <img> and <video> tags

The case listing page is not the only way to browse through all the cases

Fails if doesn't provide at least one of the following: next/prev case buttons, related cases listing, or any other way to keep browsing without going back and forth to the listing page.

Carousels are generally avoided (but they are acceptable if they are well implemented)

Fails if any of the following are seen: carousels auto-rotate, text is not legible, swipe is not supported, next images do not load within 1 second of swipe.

Make it easy to contact you

Fails if the website does not provide all of the following: easy to find contact options, tap to call, mailto on emails, addresses do not link to gMaps, except being embedded.

The most appropriate keyboard for the input type is provided firstNot applicable

Fails if most helpful keyboard not provided, i.e. input types text, tel, email, password, capitalization when appropiate, etc.

All mistakes made in forms are clearly highlighted in real time, and instructions for correct completion are provided in real timeNot applicable

Fails if mistakes and guidance for correct completion are not highlighted in real time and/or error messages are ambiguous or unfriendly.

PWA / Best Practices 100/100

Avoids Application Cache

Application Cache is deprecated. Source: Lighthouse - Learn more

Avoids WebSQL DB

Web SQL is deprecated. Consider using IndexedDB instead. Source: Lighthouse - Learn more

Avoids requesting the geolocation permission on page load

Users are mistrustful of or confused by sites that request their location without context. Consider tying the request to user gestures instead. Source: Lighthouse - Learn more

robots.txt is valid

If your robots.txt file is malformed, crawlers may not be able to understand how you want your website to be crawled or indexed. Source: Lighthouse

Avoids requesting the notification permission on page load

Users are mistrustful of or confused by sites that request to send notifications without context. Consider tying the request to user gestures instead. Source: Lighthouse - Learn more

Avoids deprecated APIs

Deprecated APIs will eventually be removed from the browser. Source: Lighthouse - Learn more

Allows to paste into password input fields

The main reason why password pasting improves security is because it helps to reduce password overload. Source: Lighthouse - Learn more

Registers a Service Worker

The service worker is the technology that enables your app to use many Progressive Web App features, such as offline, add to homescreen, and push notifications. Source: Lighthouse - Learn more

Responds with a 200 when offline

If you're building a Progressive Web App, consider using a service worker so that your app can work offline. Source: Lighthouse - Learn more

Uses HTTPS

Redirects HTTP traffic to HTTPS

If you've already set up HTTPS, make sure that you redirect all HTTP traffic to HTTPS. Source: Lighthouse - Learn more

Uses HTTP/2 for its own resources23 requests not served via HTTP/2

HTTP/2 offers many benefits over HTTP/1.1, including binary headers, multiplexing, and server push. Source: Lighthouse - Learn more

Uses passive listeners to improve scrolling performance

Mark your touch and wheel event listeners as `passive` to improve your page's scroll performance. Source: Lighthouse - Learn more

Avoid using document.write()

For users on slow connections, external scripts dynamically injected via document.write() can delay page load by tens of seconds. Source: Lighthouse - Learn more

Manifest's short_name won't be truncated when displayed on homescreen

Make your app's short_name fewer than 12 characters to ensure that it's not truncated on homescreens. Source: Lighthouse - Learn more

Configured for a custom splash screen

User can be prompted to Install the Web App

Browsers can proactively prompt users to add your app to their homescreen, which can lead to higher engagement. Source: Lighthouse - Learn more

Report created on Jul 07, 2020, 23:08 PM GMT+0 in 14 min.

This report was built manually by Awwwards experts taking care personally of every detail using several Google and 3rd-party audit tools and services for metrics, web performance optimization and best practices for mobile design and development.

Loading time vary depending on network, device, server, site design, and implementation.

These are the environments used to create this report:

Webpagetest	Test Location	Dulles VA USA
	Browser	MotoG4 Chrome
	Connection	Mobile 3G (1.6 Mbps / 768 Kbps 300ms RTT)
	Number of Runs	1
	User Agent	Default
Lighthouse	User agent	Mozilla/5.0 (Macintosh; Intel Mac OS X 10_12_6) AppleWebKit/537.36 (KHTML, like Gecko) Chrome/68.0.3440.106 Safari/537.36
	Device Emulation	Emulated Nexus 5X
	Network Throttling	150ms TCP RTT, 1,638.4 Kbps throughput (Simulated)
	CPU Throttling	4x slowdown (Simulated)
PageSpeed Insights	Environment	Mobile