HP Magic Words
Technologies & Tools
Description
Magic Words. The unwritten stories. HP made the first book written by people who’ve never written before. There are over 13 million illiterate people in Brazil. Just think of how many stories go unwritten. We traveled across the country in search of these people and their stories, and we printed them out one by one, using voice commands, in real time. Putting HP’s printers together with the Google speech API, we reinvented the way people preserve their memories. The website reunites the app/tool, the documentary and the book in a single responsive platform.
SOTD / SCORE → 7.92/ 10
Design40%
Usability30%
Creativity20%
Content10%
7.91 / 10
7.53 / 10
8.31 / 10
8.31 / 10
Votes
Design
Usability
Creativity
Content
Overall
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Louis Paquet from CanadaCreative Director at Locomotive86887.40 -
Fred Paquet from FranceDigital Lab Director at Hopium78897.70 -
Aleksandr Motin from RussiaCreative Director at Braind88888.00 -
Matt Sundstrom from United StatesDesigner at Instrument9910109.30 -
Steve Mahn from United StatesSenior Art director at Firstborn87887.70 -
Ronaldo Jardim from United StatesInteractive Creative Director at R&R Partners98998.70 -
Clement Pavageau from United KingdomIndependent Art Director77877.20 -
Awwwards Users - Pro and Chiefawwwards.com7.37.37.47.47.31
Design
Usability
Creativity
Content
Overall
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