Heart of Travel by

Site of the Day - Aug 16, 2017

Heart of Travel

Elements

See the highlights
of this website.

ELEMENT

Interactive artwork

video

Interactive artwork

from Other Element
ELEMENT

Social share

Social share

from Social Share

Color Palette

This website uses a color
palette of 2 colors

HEX #9C9C9C

Aa
HEX #ffffff

Aa

Technologies & Tools

Description

Southwest collaborated with Joshua Davis to turn Rapid Rewards Members’ flight activity data into one-of-a-kind, interactive works of art to be explored in WebGL and binaural audio.

SOTD / SCORE → 7.35^{/ 10}

Evaluation System

Design40%

Usability30%

Creativity20%

Content10%

7.6 / 10

6.59 / 10

8.03 / 10

7.28 / 10

Votes

Design

Usability

Creativity

Content

Overall

Clement Pavageau from United Kingdom

Independent Art Director

8

7

8

7

7.60
Gregg Lawrence from United Kingdom

Creative Director

7

7

8

7

7.20
Matteo Rostagno from United Kingdom

Associated Creative Director for XR

8

6

8

8

7.40
Michele Gallina from Italy

Project Leader and UX Director

7

6

9

8

7.20
Valencia from Spain

Interactive Art Director

8

7

9

8

7.90

•••
Nemanja Ivanovic from Germany

Design Director, Experience Designer

7

7

7

7

7.00
Lionel Durimel from Netherlands

Senior designer

8

6

7

7

7.10
Jeremie Werner from France

Founder of Studio Meta at Studio Meta

8

6

8

7

7.30
Richard Boiteux from France

Co-founder

8

6

8

7

7.30
Michi Del Rosso from Italy

Co-founder

7

7

8

7

7.20
Julie Muckensturm from France

Interactive Designer at Spring/Summer

8

7

8

6

7.50
Marco Coppeto from Italy

Digital Designer at Ueno

7

6

8

8

7.00
Awwwards Users - Pro and Chief

awwwards.com

7.9

7.6

8.4

7.7

7.87

Design

Usability

Creativity

Content

Overall

DEV → 6.52^{/ 10}

Evaluation System

Semantics / SEO

Animations / Transitions

Accessibility

WPO

Responsive Design

Markup / Meta-data

6.00 / 10

8.00 / 10

4.00 / 10

6.67 / 10

7.00 / 10

Votes

Semantics

Animations

Accessibility

WPO

Responsive Design

Markup

Overall

Guilherme Pangnotta from Brazil

Developer

6

7

4

7

7

6

6.35
Luciano Borromei from Argentina

Partner

5

9

4

7

7

8

6.75
Antwan van der Mooren from Netherlands

Programming Teacher @ Rotterdam University (of applied sciences)

7

8

4

6

6

7

6.45