adidas Originals: Ozweego 2048 by

Jam3

Site of the Day - Sep 8, 2019

adidas Originals: Ozweego 2048

Jam3

Elements

See the highlights
of this website.

ELEMENT

3D scroll triggered navigation - Adidas...

video

3D scroll triggered navigation - Adidas Originals

from Other Element
ELEMENT

Adidas Hypebeast project page

video

Adidas Hypebeast project page

from Layout
ELEMENT

3D product specs - Adidas Originals

video

3D product specs - Adidas Originals

from Other Element

Color Palette

This website uses a color
palette of 3 colors

HEX #000

Aa
HEX #2779a7

Aa
HEX #ECD06F

Aa

Technologies & Tools

Description

For the Ozweego sneaker drop we partnered with Adidas & Hypebeast to create the homepage of the future with a time-warping WebGL experience that took the user to 2048!

SOTD / SCORE → 7.34^{/ 10}

Evaluation System

Design40%

Usability30%

Creativity20%

Content10%

7.25 / 10

7.18 / 10

7.75 / 10

7.41 / 10

Votes

Design

Usability

Creativity

Content

Overall

Mikha Makhoul from Germany

Experience Designer, Director

7

7

8

7

7.20
Michael John from Austria

CEO and Creative Director

8

7

6

7

7.20
Du Haihang from United States

Interactive art director/developer

7

7

8

7

7.20
Claudia Mussett from Spain

Independent art director and designer

7

7

8

7

7.20
Piotr Swierkowski from Poland

Art Director

8

8

9

8

8.20

•••
Matt Sage from United Kingdom

Lead Creative

7

7

7

7

7.00
Saz Chaudhry from United Kingdom

Creative Director

7

7

8

7

7.20
Zhenya Rynzhuk from United States

Cofounder of Synchronized Studio & Sochnik School

8

7

8

8

7.70
Matteo Rostagno from United Kingdom

Associated Creative Director for XR

7

7

7

8

7.10
Simon Busborg from Denmark

Creative developer & partner

7

8

10

8

8.00
Vadim Sherbakov from United Kingdom

Art Director at Madebyvadim

7

8

8

7

7.50
Denis Lomov from Russia

Creative director

7

7

7

7

7.00
Sebastiano Pierotti from Italy

Art Director

8

7

8

8

7.70
Thiago Balzano from United States

Associate Creative Director

9

8

8

7

8.30
Edgar De la Cruz from United States

Design Lead, Art

7

7

8

7

7.20
Roman Trilo from Ukraine

Freelance Interactive Designer

7

7

7

8

7.10
Awwwards Users - Pro and Chief

awwwards.com

7.7

7.6

8.3

8.2

7.86

Design

Usability

Creativity

Content

Overall

DEV AWARD → 7.03^{/ 10}

Evaluation System

Semantics / SEO

Animations / Transitions

Accessibility

WPO

Responsive Design

Markup / Meta-data

7.00 / 10

7.67 / 10

6.33 / 10

7.00 / 10

Votes

Semantics

Animations

Accessibility

WPO

Responsive Design

Markup

Overall

Vova Lukashov from Spain

Creative Frontend Developer

7

8

7

7

8

8

7.50
Guilherme Pangnotta from Brazil

Developer

7

8

6

8

7

6

7.10
Peter Yee from Malaysia

Lead Creative Tech

7

7

6

6

6

7

6.50