Lucie Brémeault is a beauty and fashion photographer based in Paris.
Communication and brand planning, including business strategy, interactive advertising in the internet and new medias.
Omnisense is an interactive experience combining smartphone and desktop. It aims to make you think about the different uses of social data. A Facebook Connect allows to offer an immersive experience to the user, who interacts with his smartphone.
Through the recent spread of smartphones and the creation of various associated services, we all have become closer to this thing we call the Internet. Devices and platforms will likely continue to multiply. It is in pursuit of the universal and essential—the things in life that will be remain constant in the face of these changes—that we at HYS Inc. continue our creative activities day in, day out.
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According to 18- to 35-year-olds, MapQuest is for their parents. The clients realized, to change this key perception for good, the brand also needed an overhaul. HLK was brought on board to guide the strategy for a major transformation, as well as conceptualize and develop the elements supporting the new face of the brand.