Popota, the pink lady hippo mascot of Portugal Brand Continente, new website. With new games and features - fashion inspired.
The idea: turn, literally, the main square of Lisbon (Portugal) in a rural party. The interaction of the site illustrates the concept of an event where there will be a transformation of the urban side in rural side. Works simultaneously as aggregator of all actions and as a mirror of the entire event while it is taking place. The site also has several areas, games and hobbies to promote the event, engage the audience and captivate her to go to the event.