AXARA View site

By WIZZMEDIA (France)
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  • H.M 19 MAR
  • Design
  • Usability
  • Creativity
  • Content
  • Average
  • Special Mention
  • Lionel Durimel
    Lionel Durimel Canada
    • 8
    • 7
    • 7
    • 7
  • Pankaj R Bari
    Pankaj R Bari India
    • 7
    • 8
    • 8
    • 8
  • remy
    remy France
    • 7
    • 8
    • 7
    • 7
  • Andrew Jones
    Andrew Jones U.S.A.
    • 7
    • 6
    • 7
    • 7
  • Yohannes Artinyan
    Yohannes Artinyan Bulgaria
    • 7
    • 8
    • 8
    • 8
  • Igor Suslov
    Igor Suslov Germany
    • 8
    • 7
    • 7
    • 7
  • Jobish K M
    Jobish K M India
    • 7
    • 6
    • 7
    • 6
  • Paolo Sordi
    Paolo Sordi Italy
    • 6
    • 6
    • 6
    • 7
95 user votes
Evaluation System Read more

AXARA is a brand website. With this new website Axara wanted to respect its minimalist graphics codes and modernize them with an easy navigation, lighten texts and the highlight of the beautifuls pictures. AXARA also asked for a client process unique with a discovery of the store. The parallax navigation of most part of the website is creating an easy discovery of the collection in an intuitive way which helps to developp a story around this brand and optimize the presentation of the collection for a total immersion of each product. This minimalist presentation of the brand and its collection respect all the graphics codes of the brand and allows a better visualisation of all the details thanks to larges pictures. This identity could match with all collections thanks to its sobriety and elegance. One of the specificity of this website is also the virtual visit of the store « concept store » with an ingenious scroll navigation which permits to run thought the identity of the brand.

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