Allstate Holiday Decorator View site

By Resn & Leo Burnett Chicago (New Zealand)
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  • H.M 05 JUN
  • Design
  • Usability
  • Creativity
  • Content
  • Average
  • Special Mention
  • Olga Shevchenko
    Olga Shevchenko Ukraine
    • 7
    • 6
    • 7
    • 7
  • Coldwaits
    Coldwaits United Kingdom
    • 7
    • 6
    • 8
    • 6
  • Igor Suslov
    Igor Suslov Germany
    • 7
    • 7
    • 10
    • 8
  • Adveris
    Adveris France
    • 7
    • 6
    • 8
    • 7
  • Paolo Sordi
    Paolo Sordi Italy
    • 5
    • 6
    • 7
    • 6
  • Mary Pieroszkiewicz
    Mary Pieroszkiewicz Poland
    • 6
    • 6
    • 6
    • 6
  • Florian Wacker
    Florian Wacker Germany
    • 7
    • 6
    • 9
    • 8
  • August
    August Australia
    • 6
    • 5
    • 9
    • 7
45 user votes
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Resn & Leo Burnett Chicago developed an intuitive decorator tool complete with a dynamic xmas light stringing mechanic to bring the xmas cheer to Google Streetview. To make Mayhem’s uninvited interruption as surprising as possible we pulled out every animation trick we could to break the fourth wall and reinforce AllState’s friendly message to have a safe and happy xmas.

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