Allstate Holiday Decorator View site

By Resn & Leo Burnett Chicago (New Zealand)
  • H.M 05 JUN
  • Design
  • Usability
  • Creativity
  • Content
  • Average
  • Special Mention
  • remy
    remy France
    • 7
    • 7
    • 7
    • 6
  • Mary Pieroszkiewicz
    Mary Pieroszkiewicz Poland
    • 6
    • 6
    • 6
    • 6
  • Alex Pireddu
    Alex Pireddu Italy
    • 7
    • 7
    • 7
    • 7
  • Furkan Yavuz
    Furkan Yavuz Turkey
    • 7
    • 7
    • 7
    • 7
  • Angus Gastle
    Angus Gastle Canada
    • 7
    • 6
    • 9
    • 8
  • Florian Wacker
    Florian Wacker Germany
    • 7
    • 6
    • 9
    • 8
  • Rafael Caferati
    Rafael Caferati Brazil
    • 8
    • 8
    • 9
    • 7
  • Evgeniy Ryabtsev
    Evgeniy Ryabtsev Georgia
    • 6
    • 6
    • 6
    • 6
45 user votes
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Resn & Leo Burnett Chicago developed an intuitive decorator tool complete with a dynamic xmas light stringing mechanic to bring the xmas cheer to Google Streetview. To make Mayhem’s uninvited interruption as surprising as possible we pulled out every animation trick we could to break the fourth wall and reinforce AllState’s friendly message to have a safe and happy xmas.

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